About · the why behind it all

Anko wa Startups.

Sheng for the startups' guy, a friend to the ones building. The community gave me the name for the role I play: the one who picks up the phone, makes the introduction, and shows up when it counts.

  • Born in Kiamariga, Nyeri
  • Strathmore, class of 2021
  • Building in Nairobi since 2021
Magothe Innocent with a guest at LinkedIn Local Nairobi
Portrait of Magothe Innocent
The story

Seven rooms, one idea.

Every place I have built answers the question I asked out loud in 2021: why is everyone building alone?

The full story is the memoir
  1. Kiamariga

    A market village in Nyeri

    Red soil that turns to river when it rains, and a market that opens on Tuesday whatever you are grieving. I lost my mother at seven and was raised by my grandparents on the slopes of Mount Kenya. My grandmother told me a storm shows you what you are made of, and I have held on to that ever since.

  2. 2012

    Koelel High School, Gilgil, then Strathmore

    Books were the way out of the village, so I read them. Informatics and Computer Science at Strathmore University from 2017, and the data analytics seat at the Strathmore Business Club, where I first noticed that the ideas students built died quietly after the competition ended.

  3. 2016

    Rainown Studios, at eighteen

    A second-hand laptop, a stationery shop as the first client, and a name that meant owning the rain. It became Oshenia, a small studio building websites and tools for Nairobi businesses while I was still in lectures. My first lesson in failure, invoices and starting before you feel ready.

  4. 2020

    Strathcube

    A student-run incubator inside Strathmore, launched weeks before the pandemic shut the campus and kept alive on video calls. The first room. It taught me that the programme matters less than the belief in the room.

  5. 2021

    Startinev

    Co-founded in April 2021, the month I graduated. Startup weekends, hackathons and a launchpad for founders who walk in with an idea and a thousand doubts. Techstars Startup Weekend Nairobi runs from here.

  6. 2021

    Attic Chapter

    The honest room. Friday gatherings for the people who did not fit the incubator mould: freelancers, self-taught coders, side-hustle founders. Community first, and the honest truths young founders need to hear.

  7. 2024

    AfricaHackon

    Dr Bright Gameli Mawudor's cybersecurity community, where I came in to widen the door. The hackers and the hustlers at one table, and the AfricaHackon Academy training the next defenders. Bold and safe, side by side.

  8. 2025

    Hackhouse Africa

    The rooms finally get a home at 124 Manyani East Road. Four walls and a heartbeat, a twelve-week residency, and demo days that investors turn up for. Where builders build.

  9. 2026

    Three cohorts through the residency

    The year the rooms filled. Three cohorts have now gone through the twelve-week residency at Manyani East Road, and Cohort 3 walked into its Demo Day on 20 August with an investor Deal Book in every hand. We hosted the Nexus Kenya Creative Tech Jam hackathon and the AfricaHackon Cybersecurity Summit 2026, the national one. From October two cohorts run at once. Still where builders build.

An admission

I'll admit it. I have built solutions in search of a problem. So now every room I run starts by asking founders what really hurts.

Read: Solutions in search of a problem

How I work.

What working with me looks like.

What I say yes to

A conversation, a tour of the house, or a seat at a demo day. And programmes built with the people who back founders, from the first call to the last cohort.

Backing the rooms

I build the rooms around founders. If you want to back those rooms, sponsor a night or fund a house, I will always make time for that conversation.

Where the rooms are

Based in Nairobi, building for the whole continent. Remote works for most things; the best things still happen in a room.

Answers to common questions.

The belief that one introduction, one room, one person who shows up can change a founder's entire trajectory. Everything I build is a bet on that single moment happening more often.

Start a conversation and tell me what you're building. Startinev, Hackhouse and Attic Chapter each have their own front door, and I'll point you to the right one.

Yes. The speaking page has the formats and rates. Advisory is a standing second opinion for funds, hubs, corporates and founders. Either way, send the brief first.

Innocent is the name I answer to in email. Magothe is the one the community uses, and the one on the cover of the book.

What are you building?

Tell me, and I'll point you to the right front door.